I Wish I had Thought of It.

When you spend a lot of time watching CNBC, even during prime time, they will most often have the full version of a commercial, in this case one full minute.

It is mesmerizing; and reminds me of the spirit of Dauntless. We should get so big. Ha!!

Anyway, check this ad out, first aired only days ago.

One of the most gripping and provocative ads I have ever seen. One can’t stop watching. Bravo to Widen + Kennedy New York’s executive creative director Karl Lieberman for the willingness to think outside the box.